Swanson Design Group
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Swanson Design Group Let us help you create tangible value. 02 Zoom With Us We want to help grow your business, achieve your objectives, improve teamwork and collaboration, and help everyone understand the direction your business is heading in. 03 Let's Get Started. We create logos, websites, product packaging, brochures, business presentations, social media, apparel, trade shows, books, games, and so much more for clients around the world.

You have come to the right place for all of your branding, marketing and graphic design needs. We are a full service without the agency overhead and with better than exceptional abilities. We work with companies all over the US and other parts of the world seamlessly. Brand identity is how a business presents itself to, and wants to be perceived by, its consumers.

Creating brand identities is one of the most rewarding things we do for both our clients and our team. Some of our branding is seen are in every country around the world. We create Social Media Marketing Goals that solve your biggest challenges.

read more › Clients are at the cornerstone of our success. Since our earliest days, we've created everything for business start-ups to national advertising campaigns. Every day, since 2002, we've been devoting our hearts and minds to our clients, achieving great successes and building lasting relationships. A true partnership is a two-way street - ideas and information flow openly and regularly, based on a foundation of mutual trust and respect for one another's expertise - and our clients embrace this philosophy.

read more › What is at the heart of a successful rebranding? It is not necessarily pinpointing what is currently right about the brand or what has been wrong, although those are important to know. Instead, the key to rebranding a brand lies with the target consumer. A consumer-centric approach to the brand development process results in powerful relevance and longevity. Knowing whether your brand needs to be modernized or requires a complete overhaul is a matter of knowing your consumer-and knowing if you're focusing on the right consumer.

read more › What creates that irresistible draw between people and product? A brand developed and maintained with an eye on the target consumer benefits from relevance. And relevance translates into appreciation, excitement-even love. Whether you're creating a branding and marketing strategy or working on new product planning, brands benefit from knowing their user inside and out. When it comes to the brand development process, it's the first step in transforming consumers into passionate brand advocates. And as an agency, that's something we're passionate about.

read more › Our passion for great design goes beyond a love for art. We aim to communicate specific, memorable messages in powerful, visual ways. To do that, it's necessary for every creative design agency to have a strong strategy and an in-depth understanding of the target consumer. Before you can create effective design, you must create the proper framework. Only with a consumer-centric strategy at its foundation can any design-branding, packaging, advertising, interactive or otherwise-be truly effective.

read more › There's a lot to be said for face-to-face interactions, especially when an experiential marketing agency has targeted the right people in the right place. Creating an atmosphere for consumers to positively connect with a brand-whether through influencer marketing, road shows, in store marketing, street teams, business-to-business tours, event marketing or advertainment, can turn a friendly passerby into a loyal brand advocate. Like every good event, mobile marketing is all about the experience.

read more › We start by using the full resources of our team exploring their motivations and get to know their likes and dislikes. Sometimes, we create focus groups as well. We finish with a richer understanding of how to transform target consumer into purchasers, purchasers into loyalists, and loyalists into advocates. Whether you're looking to national advertising agencies for a big idea or a digital advertising company for an interactive marketing plan, you can't get to a successful destination if you don't start with a consumer-centric plan.

read more › Promotions motivate consumers. To buy. To engage. To spread the word. The trick is understanding what will motivate them best. And that's why, before we start thinking tactics, we use our research tools to think habits, beliefs and aspirations. It's not about a flashy prize or a trendy gimmick-if promotional marketing companies don't know their target, they don't know how to move consumers to act. When the shopper is at the shelf, it's our most powerful opportunity to influence purchase-and that's pretty exciting to us.

read more › Product packaging is one of the most complicated but rewarding services we provide to clients. Packaging provides primary functions such as protection, storage and transportation, secondarily; it provides sales, promotional and service functions. We've packaged everything from wine, skincare, candles, and Blu-Ray box sets to home entertainment systems, children's games and consumer electronic products. We begin with our clients' vision and ideas, and work them into a practical design that enhances the natural appeal of the product, creating excitement for it on the shelf.

read more › With every branding or rebranding and marketing project, we work closely with you to determine what items you'll need based on your the overall strategy. Often, clients require items for trade shows, unplanned events or simply want to supplement their existing branding and marketing campaigns according to their design guidelines. We have you covered!

read more › Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a small business like yours? Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'. Your brand is derived from who you are, who you want to be and who people perceive you to be.

read more › It is without question that many have been inspired, learned from or have taken action because of Dr. Jane Goodall's tireless commitment to conservation. Sadly, great apes across the world continue to face the looming threat of habitat loss and poaching. For example, the Eastern Gorilla has lost almost 70% of its total population in the past 20 years. That is almost 13,000 individuals. This is not only terrifying, but tells us that now, more than ever, we need to create widespread awareness about the gravity of what losing these species truly means for our world.

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