Business Details
Expert UX/UI & Graphic Design Services
The Lab Design Studio is a multidisciplinary design studio specializing in UX/UI, brand, and graphic design solutions. With over a decade of experience, we combine technical expertise with creative innovation to deliver impactful visual strategies for startups, educational institutions, and cultural projects. Our team excels in user-centered design processes, from research and competitive analysis to final implementation, ensuring alignment with client goals and industry standards. As educators and mentors, we also contribute to design education through teaching roles at prestigious universities and by fostering emerging talent.Our portfolio spans branding for Lever Coffee, environmental design for the City of Fargo, and award-winning book layouts, reflecting our commitment to quality and storytelling. We prioritize collaboration, precision, and ethical design practices, aiming to create solutions that resonate with audiences while driving measurable results for our clients.
Services
UX/UI Design
Brand Identity
Graphic Design
Environmental Design
Book Layouts
Marketing Materials
Web Design
Typography
Illustration
Design Education
Highlights and features
- We offer 10+ years of experience in UX/UI and brand design for startups and institutions
- Our team includes university design program directors and award-winning educators
- We implement research-driven design processes with competitive analysis and user testing
- Our work has received GDUSA Magazine awards and museum exhibition recognition
- We combine technical mastery of Adobe tools with innovative design pedagogy
Services
UX/UI Design
Our UX/UI design process begins with comprehensive research and competitive analysis to understand user needs and market demands. We create user flows, wireframes, and interactive prototypes using Figma, ensuring seamless digital experiences across platforms. By combining technical expertise with creative problem-solving, we deliver intuitive interfaces that enhance user engagement and business outcomes.
Brand Identity
We develop distinctive brand identities that reflect each client's unique value proposition and market position. Our approach combines strategic research with visual storytelling to create cohesive brand systems including logos, color palettes, typography, and application guidelines. From startup branding to corporate rebranding, we ensure consistent visual communication across all touchpoints.
Environmental Design
Our environmental design solutions integrate architecture, graphic design, and user experience to create immersive physical spaces. We specialize in wayfinding systems, architectural graphics, and experiential installations that enhance spatial functionality while communicating brand identity. Recent projects include bridge design for the City of Fargo and commercial interior branding.
Book Layouts
We create visually compelling book layouts that balance aesthetic appeal with functional readability. Our expertise includes editorial design, infographics, and typographic hierarchy for both print and digital formats. From academic publications to children's books, we ensure content is presented with professional quality and creative distinction.
Design Education
We provide comprehensive design education through university programs and professional training. Our curriculum covers UX/UI principles, typography, web design, and Adobe software proficiency. With teaching experience at institutions like Academy of Art University and University of North Dakota, we develop practical skills through hands-on projects and industry-relevant instruction.
People
Lindsey Brammell
Assistant Professor of Design
Award-winning designer and educator with 10+ years of experience in UX/UI, brand design, and design education. Directed university design programs and received GDUSA Magazine awards for branding excellence.
Questions
What design services does The Lab specialize in?
We specialize in UX/UI design, brand identity development, environmental design, book layouts, and design education programs.
Do you work with both startups and established businesses?
Yes, we serve startups, educational institutions, and cultural organizations with tailored design solutions for their specific needs.
What industries have you worked with?
Our experience spans coffee industry branding, legal services, urban infrastructure, publishing, and higher education design projects.
How do you approach the design process?
We follow a structured process: research and analysis, concept development, prototyping, and final implementation with client collaboration at every stage.
Can you handle both digital and print design projects?
Yes, we provide comprehensive solutions for digital interfaces, print materials, and environmental design applications.
Do you offer design education resources?
We provide design tutorials, university courses, and professional development resources covering UX/UI, typography, and Adobe software training.